There's too many mediocre things in life.
If possible, don't let your work be, or turn into one of them.
Be passioned about what you do.
/Roots Inc.
maanantai 26. tammikuuta 2015
sunnuntai 25. tammikuuta 2015
Rock. Love. Create. Lookbook / spring 2015 Roots Inc.
As you may know by now Roots Inc. is not inspired by one specific genre but by the grassroots
of the youth culture and lifestyle. For us it means mixing and matching different pieces to reflect your own personality and state of mind. Whatever the mood or genre, we like to think that our clothes are flexible to your individual style. You can have your well-established and own signature look, or simply changing it up day to day.
-We promise you, we will keep spicing it up with our ever changing collections.
Our previous main two collections were Roots Inc. CUSTOM and Roots Inc. LIMITED, and now the main collection remains to be Roots Inc. CUSTOM.
Our true love is the one of a kind pieces, really exclusive and individual clothes. That's what we are passioned about.
The CUSTOM items are either pre-owned or found their way to us in some other way. Every piece is carefully picked and customized with love. The designing and working process could take many hours and that's why we drop items randomly to the store -one week we may add 20 new items, on the other just couple. But in every week, there will be new arrivals. So if you like what you've seen so far, just stay tuned for more!
By doing this very exclusive business, the hardest thing is to keep it productive and profitable in daily basis. We could walk through a shortcut as so many others do these days, but we won't sell out, we won't change our passion for hype.
And now last but not any means least, we Really want to thank you all who have been a part of our journey, as customers or just helping us believe in ourselves. You are the fuel that keeps us going, burning hard, bless and love to you all -and remember to Rok on! ;)
/Eeva, Roots Inc.
-We promise you, we will keep spicing it up with our ever changing collections.
Our previous main two collections were Roots Inc. CUSTOM and Roots Inc. LIMITED, and now the main collection remains to be Roots Inc. CUSTOM.
Our true love is the one of a kind pieces, really exclusive and individual clothes. That's what we are passioned about.
The CUSTOM items are either pre-owned or found their way to us in some other way. Every piece is carefully picked and customized with love. The designing and working process could take many hours and that's why we drop items randomly to the store -one week we may add 20 new items, on the other just couple. But in every week, there will be new arrivals. So if you like what you've seen so far, just stay tuned for more!
By doing this very exclusive business, the hardest thing is to keep it productive and profitable in daily basis. We could walk through a shortcut as so many others do these days, but we won't sell out, we won't change our passion for hype.
And now last but not any means least, we Really want to thank you all who have been a part of our journey, as customers or just helping us believe in ourselves. You are the fuel that keeps us going, burning hard, bless and love to you all -and remember to Rok on! ;)
/Eeva, Roots Inc.
maanantai 19. tammikuuta 2015
Shooting with Katri Sorsa
We had a photoshoot last week with the lovely Katri Haapanen, better known as Katri Sorsa.
We took few pictures of Katri wearing Roots Inc. clothes, for her to use in her own promotion and me to use in mine. The idea was to try something different from what she's used to and I think we surely succeeded!
Me myself, I prefer the casual street style with a hint -or usually more than a hint, of rock n' roll ;) And as some of you may know, Katri is used to seen with more glam up look in due to her work in show business. So this was a nice change for me and a bit of a challenge as well- all tough there was not a challenge in the actual shooting since Katri is a pro!
Big thanks to this sweetheart, we'll get together soon. Keep rokkin' girl!
/Eeva, Roots Inc.
Part 1 of the photoshoot:
We took few pictures of Katri wearing Roots Inc. clothes, for her to use in her own promotion and me to use in mine. The idea was to try something different from what she's used to and I think we surely succeeded!
Me myself, I prefer the casual street style with a hint -or usually more than a hint, of rock n' roll ;) And as some of you may know, Katri is used to seen with more glam up look in due to her work in show business. So this was a nice change for me and a bit of a challenge as well- all tough there was not a challenge in the actual shooting since Katri is a pro!
Big thanks to this sweetheart, we'll get together soon. Keep rokkin' girl!
/Eeva, Roots Inc.
Part 1 of the photoshoot:
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